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Design

Greenstation

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Greenstation's W[ork] I[n] P[rogress] page.

Latest update:

Window Stickers

Here is the design for clear stickers
(the gray background is to simulate seeing thru the glass window)

100331mercedes-window18x30

Download: 3x6" PDF
Download: 12x24" PDF
Download: 18x30" PDF


We've done it!  Partners came to an agreement and now the logo design is completed.  Thank you for an awesome creative journey.

 

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Please note that this is a PUBLIC page.

Once the direction is clear to you (partners), the developing stage can take place.
The actual MAKING of the logo can be done in one of three ways:
  1. Do It Yourself method: online or purchased software (logomaker.com)
  2. Organic process by which I continue to assist you with a completely unique design
  3. Hire a local or national design (individual or group) to make a logo for you ($99-$500)

PICASAWEB:

Picasa page where the work in progress design can be viewed by all and discussions can be held during conference calls.

Do it yourself online logo creation:

Pros: Easy to use and inexpensive; Cons: Single session (Creators have to be in front of ONE computer); limited number of graphics/images from which to choose.

Online design firms:

Local Santa Cruz Graphic Designers:

(usually no prices listed on websites, but can be contacted for estimates)
 

NCBGA Website

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NCBGA website

Design by Fabricio (Breeze) Olsson

Click on the screenshots to view old vs. new versions of the site.


Project: Northern California Boys Gymnastics Association Website

Description: Main source of communication between the Board members and the general membership (coaches, gym owners, parents and atheletes).

Problem: During the competitive season updates are frequent and require multiple administrators.  HTML is not user friendly when more than one person needs to change content.  Also, administrators are in separate geographic locations, so file management by FTP becomes cumbersome.

Solution: Switched from an HTML site into a PHP content management system.  Joomla was chosen for its versatility and scaleability.  Eventually, the site was deemed too broad and many of the originally intended features unnecessary.  So the Joomla project was scrapped and the current WordPress version created.

Usage: Hundreds of unique hits per month on the front-end.  Multiple newsletters sent each month to 200+ registered users.

NCBGA Wordpress site screen shotNCBGA new site screenshotNCBGA old website screenshot
 

Region 1 Gymnastics Website

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Region 1 Men's Gymnastics website

Design by Fabricio (Breeze) Olsson

Click on the screenshots to view old vs. new versions of the site.


Project: Region 1 Gymnastics (Men's) Website

Description: Main source of communication to members of the Region 1 gymnastics communities (Hawaii, Northern California, Southern California, Nevada & Arizona).

Problem: Updates to competitions, workshops and other events crossing over different state jurisdictions can lead to information that is redundant at best, or worse, inaccurate and outdated.  The old site, a single HTML page, was difficult to navigate and seldom updated.

Solution: Switched from the original HTML site into a PHP content management system.  WordPress was chosen for its versatility, scaleabilit and most importantly, ease of use.  The goal was to create a site structure that was easy to navigate and maintain.

Usage: Hundreds of unique hits per month on the front-end.  Site is used as a portal for all things gymnastics related within the region.  The site is updated but a few times per year, however the information provided is time sensitive and its accuracy critical to hundreds of users throughout the five states that make up Region 1 Gymnastics.

region1gymnastics wordpress screenshotregion1gymnastics old site html screenshot

   

WEST Summer Brochure

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West Performing Arts Summer Brochure

Design by Fabricio (Breeze) Olsson

Click on the image to view larger version or click here to open/save pdf file


imagineworld_400pxProject: Brochure for Childrens' Theatre Summer Program

Description: Legal Paper, Tri-fold, Double-Sided Color Brochure

Problem: How to created a design that stands out from highly competitive industry (children's summer camps/workshops) in Santa Cruz?  Design on a budget a brochure that, after initial offset printing batch can easily be reproduced inhouse "as needed."

Solution: Found images from inexpensive stock photography website that implies a "magical feeling" and celebrates the child's imagination.  The cover, created in photoshop with high resolution, can be printed as 11x17 poster and can easily be re-sized for local newspaper publications.  The deliberate use of white space in the calendar side renders the brochure ink/toner friendly when printing in-house.

Usage: 1,200 printed for distribution via direct mail and to schools throughout the Santa Cruz County area.  "On-demand" printing in-house.  File also available for download from company's website.

 

html code

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Hand-Coded HTML Site

Design by Fabricio (Breeze) Olsson

Click on the image to open the sites.


Site Template - low bandwidth

Project: Web Site Template for Low bandwidth, Visually Impaired Accessible

Description: This variation of a class project is designed as a template for a low bandwidth web site. Quick loading and accessibility to visually impaired addressed throughout the design.

Problem: Too many web sites rely heavily on use of images or small text to convey messages. This makes life hard for two main groups of Internet users: low bandwidth (modem) and visually impaired.

Solution: A template for a web site that uses mainly text (readable to people and machines alike). User can easily toggle between text sizes for enhanced functionality.

Usage: Design used as guideline for a number of web sites since.

   

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